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Addict Mobile - Strategy - mobile marketing opportunities opportunité annonceurs mobiles

Google Search, a new opportunity for mobile advertisers

Mobile users can discover an application through 4 different ways: thanks to word of mouth, an advertisement, a search by category (rankings) and a search by keyword. Since August 2015, Google offers advertisers the ability to...

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Addict Mobile - Strategy - mobile marketing budget january budget marketing mobile

Why should you spend your marketing budget in January?

During the Christmas holidays, one in four purchases should be done on mobile according to e-marketing.fr. January continues to benefit from the high mobile traffic related to Christmas gift returns, late Gifts, sales, new users who just received a tablet or a smartphone...

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