Grégoire Mercier interview
Grégoire Mercier, Founder and CEO of Addict Mobile has answered some of our questions. Here is a sum up of that interview...
+Grégoire Mercier, Founder and CEO of Addict Mobile has answered some of our questions. Here is a sum up of that interview...
+For nearly 10 years now, we’ve been hearing everywhere « This year is the Year of Mobile ». Actually, this is true. But will it be the same...
+The mobile advertising market is complex and highly competitive, especially due to the multiple sources of acquisition. There are, fortunately, tools and services...
+Addict Mobile counts within its team around 15 Account Managers, who assist on a daily basis our customers to develop efficient and cost-effective acquisition campaigns. Please...
+Prisma Media is #1 french media group on the print and digital. During over a year, Addict Mobile has supported Prisma Media in expanding its audience on their key apps (Télé-Loisirs,...
+It is now technically possible to measure mobile ad performance at all stages of the user funnel : from print to click, to download and even untill...
+Citygoo is the best short distance ride-sharing service. Their ambition at launch was too quickly become the leader of instant ride-sharing in 1 specific geo (Paris-France) by the...
+Last month Google announced a revolution in the app market: applications are now available on your smartphone without having to download them. How is this possible? Applications...
+Mobile users can discover an application through 4 different ways: thanks to word of mouth, an advertisement, a search by category (rankings) and a search by...
+During the Christmas holidays, one in four purchases should be done on mobile according to e-marketing.fr. January continues to benefit from the high mobile traffic related...
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