As of March 31st, Pinterest will remove installation optimized campaigns
Pinterest, the leading inspirational platform in the US, UK, France and Germany, is making changes to mobile advertising and campaign optimization. Here are the 3 dates...
+Pinterest, the leading inspirational platform in the US, UK, France and Germany, is making changes to mobile advertising and campaign optimization. Here are the 3 dates...
+"Ads campaigns on LinkedIn can indeed be costly compared to other channels, but with Addict Mobile, it's especially profitable! " Nazih Mohamed, Azaoun, Digital Traffic Manager -...
+Apple's App Tracking Transparency enforcement is set to happen early-spring (late March/early April). Thus, it is urgent to review the advancement of the situation and prepare for the changes to...
+Creative Fatigue or Ad Fatigue is when the performance of an ad declines because users have seen it too often. This phenomenon has a direct impact...
+If we take a look at the dating apps industry in 2020, we can see a large progression. As App Annie points out: Consumers spent over...
+Category: Sport
2020 was the year of the global health crisis, which further accelerated the growth of mobile phone use: more time spent on phones, more apps downloaded,...
+The Appsflyer 2020 report on app install fraud is out and notes a 30% decrease in fraudulent installations.Global Trends to take away : A 30% year-over-year...
+Category: Retail