Mobile Acquisition & performance
our expertise at your service
Expertise
We start with strategy design & flow optimization (ASO-SEO)
Whether you are launching a new app, releasing new features or looking at growing your user base, we help you design your strategy. We define the optimal mix of acquisition/retargeting mobile advertising campaigns, geos, channels and targeting criteria to reach your volumes & costs objectives
We also work on optimizing the userflow so that we maximize the conversion rates from ad impression to download/visit: we optimize your appstore pages (ASO) and your landing page loading speed.
We produce mobile-perf dedicated creatives.
Starting from your marketing assets, our team of Artists design and A/B test lots of mobile-perf dedicated creatives in all formats: banners, interstitials, social and native ads, videos.
Our technology® allows us to automate the production of our assets into 100+ mobile screen sizes and into 15+ languages, saving us incredible time. Therefore we A/B test and refresh creatives weekly in order to deliver always more ROI.
We manage all the technical set-up and interfacing with your tracking tools
Our technology is plugged various market tracking tools (Adjust, Appsflyer, Kochava, Google Analytics, At Internet ..) and our teams of experts daily work with them.
We share with you our knowledge for a better tagging plan and analysis of your business.
We display advertising on +160 mobile sources, optimizing budget allocation in real-time
We select the right sources for your strategy, and within each source the right audience.
We are plugged to social media (Facebook, Instagram, Twitter, Snapchat, pinterest),to search tools (Adwords, Apple Search Ads), to 80+ mobile adnetworks, 40+affiliates, 25+ video networks, 5+ DSP-SSP, 10+ incent networks etc… We focus on the most profitable sources, we optimize real-time, to iterate more targeted campaigns.
Once mobile advertising campaigns are live, we analyze in-depth short-term data to optimize profitability as well as long term data to calculate LTV and ROI.
We detect and remove fraud from your invoice
Our algorithms crawl data to detect abnormal behaviours and alert the Account Managers. We chase fake traffic, undesired quality traffic and fraud stealing your organic traffic.
Once we spot fraud, we cut down campaigns and we blacklist the related subpublisher,
we remove it from your invoice, saving up to 35%.
We guarantee 100% transparency thanks to our dashboard
Access accurate, real-time refreshed, user friendly campaign monitoring on our online dashboard. View your performance data (CPC-CPL-CPI-CPA-ROI-cost per visit etc..) by source, country, device etc… all you need both at macro and micro levels.
You have the data real-time; your dedicated Account Manager is here to discuss strategy and new ways to scale your mobile business during weekly calls.
"Thanks to the collaboration with Addict Mobile and Google, we have managed to successfully and accurately measure the profitability of our acquisition channels. This strategy allowed us to increase the acquisition budget years after years in view of such profitability."
Michaël Fromentoux,"We wanted to move from a download logic to a more Return On Investement logic. Thanks to Addict Mobile's tools, we can now track the performance at each stage of the funnel, optimize expenses in real time and manage campaigns according to our acquisition cost objectives."
S. CAVAILLE,"Addict Mobile teams are attentive and reactive. The acquisition campaigns set up have generated high volumes of downloads."
F. THELLIER,"Addict Mobile has been assisting us for several years in the development of our app-install campaigns by implementing an innovative & efficient approach able to meet our ambitious objectives."
Caroline Legoupil,