We start with strategy design & flow optimization (ASO-SEO)
Whether you are launching a new app, releasing new features or looking at growing your user base, we help you design your strategy.
We define the optimal mix of acquisition/retargeting mobile advertising campaigns, geos, channels, volumes, prices and targeting criteria.
We also work on optimizing the userflow so that we maximize the conversion rates from ad impression to download/visit: we optimize your appstore pages (ASO) and your landing page loading speed.
We produce mobile-perf dedicated creatives.
Starting from your marketing assets, our team of Artists design and A/B test lots of mobile-perf
dedicated creatives in all formats: banners, interstitials, social and native ads, videos.
Thanks to our technology® we are able to produce automatically 1 creative into 100+ mobile screen sizes and
into 15+ languages, saving us incredible time. Therefore we A/B test and refresh creatives weekly.
We use data for accurate target / retargeting
We use our in-house DMP as well as your data, to pre-target (or retarget) efficiently your potential users.
Once mobile advertising campaigns are live, we analyze in-depth short-term data to optimize profitability
as well as long term data to calculate LTV and ROI.
We display advertising on 215+ mobile sources, optimizing budget allocation nearly real-time
We select the right sources for your strategy, and within each source the right audience.
We are plugged to social media (Facebook, Instagram, Twitter, Snapchat, pinterest),
to search tools (Adwords, Apple Search Ads), to 100+ mobile adnetworks, 50+affiliates,
20+ video networks, 15+ DSP-SSP, 10+ incent networks etc… We focus on the most profitable sources,
we optimize almost real-time, to iterate more targeted campaigns.
We detect and remove fraud from your invoice
Our algorithms crawl data to detect abnormal behaviours and alert the Account Managers. We chase fake traffic,
undesired quality traffic and fraud stealing your organic traffic.
Once we spot fraud, we cut down campaigns and we blacklist the related subpublisher,
we remove it from your invoice, saving up to 30%.
You dream of transparency? We make it real
Here is the tip of the iceberg of our technology that you can see!
Access accurate, real-time refreshed, user friendly campaign monitoring on our online
dashboard. View your performance data (CPI-CPA-ROI-cost per visit etc..) by source,
country, device etc… all you need both at macro and micro levels.
You have the data real-time; your dedicated Account Manager is here to discuss strategy
and new ways to scale your mobile business during weekly calls.